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B2B transactions, which are common in various industries and include products like automotive parts, consumer goods, chemicals, office supplies etc, have a different buying process compared to standard Business-to-Consumer (B2C) purchases. Here is a look at what sets them apart.

First off, B2B buying often requires having a legitimate front (covert, shell) company. Accessing prices and product details requires registering on the supplier’s website, which involves providing key information such as:
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·       Company name
·       Company registration number
·       Registered address
·       Contact person
·       Business email
·       Business telephone

Moreover, some B2B platforms require additional documentation, such as a VAT number, an excerpt from a business register, or an official letterhead. Adding fictitious information is not a good idea because sellers frequently verify these details, and discovery of a non-registered company can halt business dealings. Furthermore, many B2B websites have automatic verification for a company's registration, making it impossible to proceed with inaccurate details.

Once registration is approved, ordering is usually done via the website. In some instances, direct communication via email with the supplier is required to finalise orders.

A characteristic feature of B2B transactions is the larger volume of products involved. While samples maybe requested in certain scenarios, buyers often have to adhere to the seller’s minimum order quantity (MOQ) requirements.

Just like in other types of transactions, B2B purchases allow separate billing and shipping addresses.

As for payment methods, bank transactions are among the more common ones.

B2B test purchases provide critical insights into product quality and supplier reliability, aiding intellectual property owners in making informed decisions about their brand protection strategies.